{"id":14703,"date":"2024-04-16T11:39:35","date_gmt":"2024-04-16T09:39:35","guid":{"rendered":"https:\/\/kingkong-mag.com\/?p=14703"},"modified":"2024-04-30T11:44:56","modified_gmt":"2024-04-30T09:44:56","slug":"sxsw-programme","status":"publish","type":"post","link":"https:\/\/kingkong-mag.com\/en\/sxsw-programme\/","title":{"rendered":"Generative AI, augmented reality and female empowerment on the SXSW programme"},"content":{"rendered":"

\r\nFrom March 7 to 12, kingkong was in SXSW, in Austin, Texas. A festival of music, cinema and emerging technologies considered the largest digital, innovation and creativity gathering in the world. On site there was a Walloon delegation to keep tabs on\u2026 but we couldn\u2019t resist all the lectures, panels and podcast recordings we could attend. An overview.\n\r\n<\/p>\n\n\n

March 7, arrival at the destination. Somewhat weary after the two flights and the mild panic induced by the Electronic System for Travel Authorization at Chicago airport, we decide to touch down at the hotel to prepare for tomorrow\u2019s programme. March 8, the day begins with a Belgian breakfast, attended by the majority of the Walloon delegation<\/a>. It is very quickly time to head for the Convention Center, where the festival\u2019s IN programme is taking place, to pick up our passes. Through the intercession of the Walloon Export and Foreign Investment Agency (AWEX<\/a>) and WBI<\/a> (Wallonie Bruxelles International) \u2013 many thanks to them! \u2013 kingkong has an Interactive pass, the Holy Grail for the curious such as us, as it means we have the opportunity to attend a maximum of lectures. The first one we will go to see is called \u2018Teens, Screen and Wellbeing: Youth in the Digital Age\u2019. The findings are clear: social connection is essential to our survival, in the same way as water is. And yet, today, despite our over-connection, people have never been so isolated. A quarter of adolescents feel alone and are increasingly prone to suffering from KOMO (Knowledge of Missing Out), the realisation that they have not been invited to something. The challenge is integration. And the paradox is that the apps which have created this isolation are today working to diminish it. The serpent biting its own tail, in a nutshell.<\/p>\n\n\n\n

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Don\u2019t say Woman\u2019s Day<\/strong><\/h3>\n\n\n\n

Immediately afterwards, a Keynote panel which couldn\u2019t have been better timed on this International Women\u2019s Day \u2013 and not Woman\u2019s Day or Festival of Women, as we have heard it called\u2026: \u2018Breaking barriers, shaping narratives: how women lead on and off the screen\u2019. The panel of women speakers is impressive: Meghan Markle, the Duchess of Sussex, Katie Couric, Errin Haines<\/a>, Brooke Shields and Nancy Wang Yuen<\/a>. In terms of empowerment, we couldn\u2019t have imagined better. The issues raised during this Keynote panel are diversity, representation, age, harassment on the social networks\u2026 with this message: if you read something negative about a woman, why are you sharing it? Even if it\u2019s making dollars, it doesn\u2019t make sense<\/em>. This round table is more than inspiring. We come out of it feeling powerful, and with the confirmation that \u2018every large movement has begun in a small room with a small group of people\u2019.<\/p>\n\n\n\n

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